Tuesday, September 29, 2015

Peace Day Burger


 It feels as though every day there is something attached to it making it a day to celebrate something. I.E. today: National Coffee Day. There's also a day that is linked to White T-Shirt day, national grilled cheese day, there's even a day linked to socks. I get it, we live in a world that is driven by social media and therefore the hashtag is now woven into our fabric. cool. whatever. it's our generations thing we can claim was ours. With that said, World Peace Day takes place on September 21st every year. If you would like a history of how this day came about, here is a link and you can go nuts: World Peace Day .

But what i'm here to discuss is the Peace Day Burger. some of you might of heard of this. In a nutshell, Burger King reached out to McDonalds in an attempt to make a hybrid Burger that would combine the Whopper and the Big Mac  ( McWhopper )and they would sell it on World Peace Day. Burger King started this with buying add space in national newspapers in an attempt to get this ball rolling.( if you would like to read more on this story click here . )
Sadly, McDonald's declined and went a different route by teaming up with other organizations and launched an ad campaign instead to raise awareness. Ok, fair enough. However, that was completely boring. Way to go McDonald's on being completely unoriginal and being a pussy about it. What you should have done, was accepted Burger King's offer and made a fucking gnarly burger for all of us post about, THUS making yourself apart of the positive side of the treading stick instead of keeping yourself to the old man balls part that no one cares about.


With that said, Burger King still went ahead with this awesome idea and made a Peace Day Burger with the help of some Fast Food Chains: Krystal / Giraffas / Way Back Burger / Denny's . For some of you not familiar with these restaurants, that's ok, you're not missing out. BUT for them, now they got some much needed street cred to folks didn't know. Except for Denny's ofcourse, you all know you've been there late night. Unless you're place of choice is Waffle House, which is mostly a southern treat for those living in the south and most of the east coast. The ONLY catch was... these were only sold in Atlanta. Why the ATL?!?! Because Burger King said that was the location that was equal in distance to their headquarters and McDonald's. Luckily for me, I happen to reside in Atlanta for this quick moment in time and my friend happens to work for a large news company that did a piece on this event. SO, she was kind enough to bring me home a burger to try.

Now the part you've read this far to hear about. . . What was this burger like?!? Well, as expected, due to the nature of this beast, it had a lot of ingredients going for it. You will see here that this is what consisted on this monumental cyborg of a burger. Pretty harmless right?! Well, there are a few things that might throw those with the faint of heart off track: the tiny square patty from Krystal, the slice of Ham from Denny's, and Mayo was also thrown into the mix. Personally, Ketchup would have been a better option due to the nature of this. It's not until you really get to the middle of this thing that you actually get a bite of ALL that is going on here. It's not terrible. BUT again, if these were products that were high end and NOT of the processed kind, then we would have a hybrid burger to shake a stick at.



 Look, the burger wasn't all that bad. I also have one of those gnarly pallets that enjoy a lot going on all at once. To really boil it down, it's a fucking double bacon whopper with a different bun, a slice of ham and the second patty is smaller than other. It only looks weird and most people are afraid to try shit they don't understand. Also, since when does any of the burgers or sandwiches look like the photo they promote?  Here's what they make it appear to look like:


This is actually nothing too far off from the idea genuineness over at Jack in the Box, with their awesome line of Munchie Meals they serve late night. I mean, who wouldn't crush a grilled cheese sitting a top of a Jumbo Jack after a night of hard liquor? With that being said, if you got to try it, cool. if not, whatever. Either way, it was definitely a cool marketing device that Burger King got right, and McDonald's missed out on. As we all know, if you get your topic to trend, it's a good thing, even if it's a bad topic. After all, We are all just a Pizza Rat trying to get it's slice.